Unilever ranked No 1 most respected FMCG company in Lanka once again

Unilever Sri Lanka has been ranked the Number 1 Most Respected FMCG company in the country in LMD’s Most Respected Entities publication for 2022. This marks the 17th consecutive time that Unilever has been ranked in the list, moving 4 places up from 2021 to claim the overall 6th position from over 100 varying companies. Unilever was also declared the Sector Winner in both the ‘Consumer Products’ ‘Multinational’ categories yet again, maintaining its winning streak.

The company also emerged as the highest rated FMCG company to appear in LMD’s Top 12 performance measures/ indicators for awarding the rankings, namely: ‘Financial Performance’, ‘Quality Consciousness’, ‘Management Profile’, ‘Honesty’, ‘Innovation’, ‘Dynamism’, ‘Corporate Culture’, ‘CSR & Sustainability’, ‘Vision’, ‘National Perspective’, ‘HR & People Management’ and ‘Crisis Management’.

Sharing her comments on the recognition, Hajar Alafifi, Chairperson and Managing Director of Unilever Sri Lanka said, “It is truly a proud and honourable moment for us to be ranked as Sri Lanka’s Most Respected FMCG company once again, and more so for the 17th consecutive time of being recognised by the people of Sri Lanka. This underscores the positive impact we have made in the lives of Sri Lankans across the years, through our purposeful brands, our corporate vision to make sustainable living commonplace, and the unwavering commitment of our people towards integrity and excellence in all that we do. We also offer our heartfelt appreciation to LMD and its management for creating a platform to encourage and recognise good corporate conduct across the economy, society and the environment.”

Over the past 84 years, Unilever has been deeply rooted in Sri Lankan society, curating a landscape that preserves and nurtures the true Sri Lankan way of life. It is one of the largest FMCG companies in the country and produces 96% of its products to the strictest manufacturing standards at its manufacturing facility in Horana and local third-party manufacturing sites. The company’s portfolio comprises 30 market leading brands including Sunlight, Signal, Lifebuoy, Knorr, Vim and many others, through which it enhances the lives of 21 million Sri Lankans every day.

The company was ranked the ‘Number 1 Employer of Choice’ for the 10th consecutive year in 2021 by NielsenIQ, awarded the ‘Most Effective Marketer of the Year’ award for the 6th consecutive year at the 2021 Effie Awards, adjudged the ‘Most Awarded Entity’ in the ‘Consumer Products’ and ‘Multinational’ Categories in Sri Lanka in LMD’s 2021 ‘Most Awarded’ Edition, and had 15 Unilever brands ranked as the ‘Most Loved Brands’ in Sri Lanka in LMD’s 2022 Brands Annual Ranking. Unilever’s Horana factory was also honoured with the ISO 14001:2015 certification by the Sri Lanka Standards Institute (SLSI) for its commitment to identify, manage and reduce its impact on the environment through its operations.

The ‘Most Respected Entities in Sri Lanka’ ranking is based on an annual survey conceptualized by Sri Lanka’s leading business magazine – LMD and conducted by NielsenIQ. This year’s survey covered the opinions of 800 respondents from listed companies in the Colombo Stock Exchange (CSE), in LMD’s Top 100 list (2020/21) and in the Brands Annual 2021 list. The final rankings were based on the total sum of value of the weighted scores for each company.

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